Apple plans to release its cheapest iPad yet next week in bid to compete with Microsoft and Google in the classroom, report claims
- The iPhone maker is hosting an education-focused event in Chicago next week
- There, Apple is expected to release a new, low-cost iPad, Bloomberg reports
- Apple's cheapest iPad was released in 2017 and costs $329, but several reports say the new model could have a price tag as cheap as $259
Apple may be preparing to release a new iPad that is its cheapest model yet.
The iPhone maker is hosting an education-focused event on Tuesday in Chicago where they're expected to make a few product-related announcements.
One of those could include a new version of its low-cost iPad, Bloomberg reported, citing sources close to the situation.
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Apple could release a low-cost iPad at its education-focused event in Chicago next week. Currently, its cheapest model is the $329 iPad that was released in 2017
Apple is trying to carve out a greater share of the education market after it ceded its once-dominant position to rivals Google and Microsoft.
Now, high school and middle school-aged students are more likely to be using Google's Chromebooks and Microsoft's Surface laptops, instead of an iPad or a MacBook.
The last time the tech giant held an education-focused event was six years ago.
Now, Apple appears to be going after the market again by releasing a slew of cheaper products, as well as new education software.
It's been rumored for several months that Apple was considering releasing a low-cost iPad.
The cheapest model available right now is Apple's $329 iPad, which was released last year.
The forthcoming iPad is said to be priced at about $259.
Classrooms are a highly sought after market because they can serve as the breeding ground for future, or even lifetime, Apple customers.
Apple is trying to carve out a greater share of the education market after it ceded its once-dominant position to rivals Google and Microsoft
Students have become more budget-conscious, preferring products like Google's Chromebook (pictured) or Microsoft's student-focused Surface laptop
A cheaper iPad could be a smart strategy for Apple as more and more students have become budget-conscious with their devices.
Apple may release a few other new products in addition to the iPad.
Some have speculated that Apple will introduce a wireless charging case for its AirPod headphones, while others have suggested Apple could even release a new wireless iPhone SE.
Apple is also rumored to be releasing a new version of its popular iBooks app next week, designed similarly to its App Store, Bloomberg said.
However, since it's an education-focused event, it seems more likely that Apple will limit its announcements to a few new products.
Over the past few months, several reports indicated that there's a good possibility Apple will release an affordable 13-inch MacBook laptop at its education event
Many are holding out hope that Apple will release a cheaper MacBook model.
Over the past few months, several reports indicated that there's a good possibility Apple will release an affordable 13-inch MacBook laptop at its education event.
A new 13-inch MacBook could cost less than $1,000.
The model would replace the MacBook Air, Apple's ultraportable laptop released a decade ago.
While it may be working on a new 13-inch model, Apple probably won't have it ready by Tuesday, according to Bloomberg.
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