Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Smart Affordable Shapewear Solutions

The Azazie Shapewear Collection is Made for Sizes S-3XL

— May 10, 2021 — Fashion
Azazie, the leading direct-to-consumer bridal and special occasion dress brand, recently expanded its portfolio with the introduction of a new shapewear line. "Designed for every body," the new collection is is inclusively made for sizes S-3XL. In addition, the collection is designed to complement a range of dresses, including those with features such as deep v-necklines, strapless necklines, open backs, or form-fitting silhouettes.

“Our customer has found that wearing ordinary undergarments with their dresses simply doesn’t work and isn’t practical. There was a demand for a product designed to work specifically for dresses, so we created alternative styling solutions and shapewear to enhance the natural curves of the body. Azazie’s business model has always been around size inclusivity for the customer and shapewear is a natural extension of that. These pieces are designed to offer solutions for women to look and feel their best on their big day.” stated Ranu Coleman, Chief Marketing Officer of Azazie.

Image Credit: Azazie
Trend Themes
1. Inclusive Shapewear - Inclusivity in shapewear design offers a disruptive innovation opportunity for companies looking to expand their customer base and cater to women of all shapes and sizes.
2. Dress-specific Shapewear - Designing shapewear specifically for dresses opens up opportunities for companies to offer specialized products that cater to unique dress designs and styles.
3. Direct-to-consumer Shapewear - Direct-to-consumer shapewear disrupts traditional retail models and allows companies to offer high-quality products at more affordable prices.
Industry Implications
1. Fashion - The fashion industry has the opportunity to create more inclusive and specialized shapewear options to cater to customers of all shapes and sizes and enhance their confidence.
2. Retail - The retail industry can benefit from offering direct-to-consumer shapewear lines and improving their online shopping experience for a more accessible and convenient shopping experience.
3. Wedding and Bridal - The wedding and bridal industry can capitalize on offering dress-specific shapewear solutions to complement their design offerings and provide a more complete styling experience for brides-to-be.
3
Score
Popularity
Activity
Freshness