The “Roaring Twenties” sparked a social revolution in Western society and culture. New Frederique Constant’s Art Deco Round collection designed exclusively for Women modernizes the glamorous style of the Jazz Age.

The New Women

The 1920s introduced new symbols and one of them was the modern women — high-powered, visionary, and comfortable openly embracing a lifestyle viewed by many as scandalous. Independent women of the 1920s had a tremendous impact on the future by pushing boundaries in economic, political, and sexual freedom.

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Frederique Constant’s Classic Art Deco collection is inspired by women breaking down barriers as well as the stylistic trends of the period. The deco-inspired design of five watches perfectly captures the spirit of that era. These statement pieces look far less bold today than they would have down 100 years ago, but they still shine on the wrist. Let’s discover new models that Frederique Constant has in its offer.

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Cocktail design

The 1920s heralded many revolutions. Innovations in fashion and technology (and their integration) are remembered to this day. A new silhouette of garments that highlighted the natural lines of the body became popular. Slip dresses or leisurewear that we love so much were born in this era. So too were pearl necklaces, gemstone pavé bangles, and round diamond set wristwatches. So many things we take for granted emerged in the roaring ’20s. And beyond the physical beauty of the items created, the underlying message was more radical still. Freedom. Independence. Agency for women. These ideas changed the course of history itself, rather than just the clothes we wear.

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These women’s timepieces are stylish and sophisticated. With their timeless simplicity, they have the ability to elevate your daily outfits. The delicate vintage-inspired design is at the center of Frederique Constant’s Classic Art Deco Round Watches. The 30mm case, fitted with a convex sapphire crystal, is made from stainless steel. The bicolor variant pairs a warm rose gold plating with the icy cool of steel. The cabochon-crown results in a refined, jewelry look reminiscent of classic female cocktail watches.

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Five variations

The watch itself comes in five variations. Three of the five models are fitted with the subtle bracelet, while the other two are outfitted with a navy satin strap and an extra 18 diamonds on the horns. For me, the option with a strap and diamonds offers a touch more elegance and sophistication, which I prefer. It is certainly the choice for those women who prefer to make an entrance! It is hard to imagine being anything but the center of attention with a watch like this on your wrist.  Despite its eye-catching properties, this is not a loud timepiece. The way of arranging diamonds is not too ostentatious and makes the design more graceful and versatile.

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It seems likely this collection will never go out of style and might be the perfect choice for women who are looking for an evening watch to spice up their wardrobe and one that would also look comfortable paired with a business suit or jeans. If the classical angle speaks to you, this timepiece is something that it’s worth having in your collection. Especially when one considers the price point.

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Stunning dials

The Art Deco movement was closely connected with arts décoratifs — the designers who were responsible for decorating jewelry, and fabrics among other things. This period opened up new possibilities in richly decorating objects that were close to women’s hearts. There’s no surprise that fantastic looking dials were a must-have for every socialite worth her salt. Simply put, a dash of sparkle was essential.

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The round and clean design of the case draws the eye to the deco-inspired graphic pattern on a dial. All variations come with mother-of-pearl outer dial and Guilloché pattern at the center. Pearly dials add feminine vibes to every timepiece. When it comes to the Art Deco Round collection, the navy mother-of-pearl definitely caught my attention. The darker shade imbues the watch with a sense of strength. Given the root inspiration of this collection — the female empowerment of the 1920s — that appealed to me.

The dials and their features are well-conceived. The center of the dial highlights perfectly the outer part of the dial as well as classic printed Roman numerals. The hand-polished pomme hands — originally invented by Breguet — complete this watch’s period-appropriate presentation.

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Movement

Frederique Constant is one of those companies that has managed to offer high-quality watches at a lower price. These pieces are powered by the FC-200 quartz movement. For added peace of mind, the Art Deco Round collection is water-resistant to 30 meters.

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Watches for Women

Certainly, the new collection would make you feel feminine and embrace your inner magic. Frederique Constant’s range of timepieces highlights women’s remarkable power over a century ago, celebrated through a self-confident series of ladies’ timepieces. The only thing I would change about these watches is the movement. The Art-Deco-inspired design is begging to have a mechanical movement at its heart. But even without a complicated caliber, I like how the design is referring to a golden time. A time of tremendous economic growth and the liquor-soaked parties of the ‘20s. It’s a charming way to make a fashion statement in the spirit of The Great Gatsby era.

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Frederique Constant makes luxury accessible while retaining its relatively accessible price-points. The models without diamonds on the case and fitted to the bracelet retail for €850. You’re looking at €950 for the bicolor version with the rose gold plated case. And expect to pay €1,150 for the models with diamonds on the satin strap. Learn more here.