Max Adds Live Sports With Bleacher Report

Streaming & OTT

Live Sports Coming to Max Under Bleacher Report Banner

Subscribers will have live MLB, NHL, NBA, Men's March Madness and U.S. Soccer on Oct. 5.

The trial period will be free until Feb. 29, when it will cost an additional $9.99.Warner Bros. Discovery
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By Mollie Cahillane

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A full slate of live sports is set to arrive on Max under a Bleacher Report tier.

Top line

The Bleacher Report (B/R) Sports Add-On package, available Thursday, Oct. 5, will have more than 300 live games each year, as well as live video content and VOD content.

Arriving just ahead of the MLB postseason, the new tier will be free for a limited time and stream a robust slate of sports including MLB, the NHL, the NBA, Men’s March Madness, U.S. Soccer and more.


The company lost 1.8 million subs globally.

Warner Bros. Discovery’s ‘Nearly Completed’ Upfront Has Volume Up, Subscribers Down

Between the lines

Though the sports content add-on will initially be free for subscribers, it will come in at an additional $9.99

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Headshot of Mollie Cahillane

Mollie Cahillane

Mollie is Adweek's senior TV reporter, covering the business of connected TV, streaming, measurement and sports media.

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