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Premium Fast Food Milkshakes

These New Arby's Milkshakes are Infused with Ghirardelli Chocolate

— April 25, 2017 — Lifestyle
With consumer demand for premium products increasing, these new Arby's milkshakes with real Ghirardelli chocolate come as a handcrafted option for patrons to enjoy.

The new milkshakes from Arby's come in four flavors including Ultimate Chocolate, Jamocha, Vanilla and Orange Cream Shake with the last two being the only options made without Ghirardelli chocolate and topping.

The Arby's milkshakes come as a premium option for fast food customers to enjoy that is much more upscale than the traditional offerings that have been available from the brand over the years. This comes in response to consumer preferences for more artisanal products and variations as well as to the growing number of innovations taking place within the QSR market that are all focused on pushing premium options.
Trend Themes
1. Premium Fast Food - Opportunity for fast food chains to offer more high-quality and artisanal food options.
2. Handcrafted Milkshakes - Potential for fast food establishments to create customizable and gourmet milkshakes.
3. Upscale Fast Food - Disruptive innovation opportunity to elevate the fast food experience with premium ingredients and flavors.
Industry Implications
1. Fast Food - Fast food chains can explore new ways to cater to the demand for premium and artisanal products.
2. QSR (quick Service Restaurants) - Quick-service restaurants can capitalize on consumer preferences for elevated dining experiences and premium options.
3. Food and Beverage - Opportunity for food and beverage industry to innovate and create new upscale offerings for a wider market.
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