Daimler and Tesla have an interesting relationship. New Tesla fans might not know that Daimler actually saved the electric automaker from bankruptcy, according to CEO Elon Musk, when they invested $50 million for ~9% of the company back in 2009.
What is interesting is that despite this early show of confidence in the company, it has taken years for the German automaker to launch its own serious electrification effort, but it’s now ready to do it and they thank Tesla for having paved the way.
On the sidelines of SXSW 2017 earlier this month, Daimler CEO Dieter Zetsche told German magazine T3N:
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